Mick Heatherington Discusses Prophet's Reach and Flexibility With Dive Into 4Earth Farms and Lone Star Citrus

“Prophet, our name, is exactly what we are: a prophetic tool. It’s looking forward all the time,” Mick Heatherington summarizes.

The Vice President of Sales for North America for Prophet cuts quickly to the stakes of what he and his team manage. “As we all know, fresh produce is so fast-moving. If a problem is upon you, often it’s too late. You want to get a heads-up on particular supply chain issues coming down the line, whether that’s a vendor who can’t supply you with enough product because they have a quality problem, there’s been a weather event somewhere, or there’s been delays in getting product to the packhouses. We’re constantly giving you that information so that you can make the decisions to ensure your supply chain is accurate, and you’re using the right product for the right orders.”

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