Prophet North America attends the Viva Fresh Expo!

Alberto Cuellar (Business Development Director - Prophet North America) participated in the Viva Fresh Expo hosted in Houston, TX last week.

Originating in 2015 as a modest regional exposition aimed at highlighting the significance of the Lower Rio Grande Valley as an emerging trade route and production hub, the event has rapidly evolved into a cornerstone of the industry's calendar. Over a brief span of three years, the Viva Fresh Expo has consistently attracted capacity audiences and witnessed a remarkable surge in buyer attendance, surpassing 140%.

Organized by the Texas International Produce Association (TIPA), Viva Fresh is distinguished by its emphasis on networking, educational initiatives, and fostering interpersonal connections within a congenial and informal environment.

During the event, we successfully captured a snapshot featuring our valued client, 4Earth Farms, and forged several promising new affiliations.

Alberto Cuellar (Prophet North America), and Matthew Moon (Class Produce).